Borrel Stop

Borrel Stop is a Netherlands-based food truck. A place to stop by while you are out enjoying the festivities going on in the area; serving items such as a cone of fries, Kroket sandwich, and more, all while experiencing a slice of The Netherlands culture!

Client: Jacob Cotten
Date: October 22, 2025
Services: Band & Packaging

Brief

Representing The Netherlands

Borrel Stop is a Netherlands-based food truck. The term Borrel means Party/Get-Together which I felt reflected their culture in manner of their multitude of festivals and events. The craft was made with the intention of being able to eat and walk around comfortably with the bag being able to hold the drink and their well-known cone of fries. The colors are reminiscent of their tulip fields while the typography reflects their modern graphic design, big and bold. Lastly, the logo represents their famous Stroopwafels and their pattern resembles their geometric patterning used in ceramics while also resembling the stroopwafel again.